
OMB has issued guidance on designing and delivering websites and digital services to the public, saying that “digital channels are now the primary way the public interacts with the federal government.”
Sites and digital services must “meet the public’s expectations for high-quality digital experiences that are simple to use, seamless across journeys, and secure by design to improve customer experience, satisfaction, and trust,” says memo M-23-22, which carries out provisions of the 21st Century Integrated Digital Experience Act of 2018 and overrides prior OMB guidance on public-facing federal websites and digital services.
Among the topics covered are: accessibility; consistency in visual design and agency branding; providing content that is “authoritative and easy to understand” including use of plain language; optimizing searches for information and services; security; user-centered design; “mobile-first design that scales across device sizes.”
Also included are policies on privacy, software development, required links, digitization of forms and services, digital signatures, integration among agencies, and more.
Under the memo, agencies are to within 30 days identify a primary point of contact for implementation, categorize their public-facing websites, identify and assess their top sites, and inventory their online public-facing services. Longer-term, they are to keep their information and forms up to date and periodically update internal controls and policies and perform accountability reviews.
The memo also lists upcoming interagency coordination efforts from OMB, GSA, the CIO Council and others.
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